Documentation
User guides and reference for Callings.ai
- Table of Contents
- Getting Started
- My Resumes
- My Insights
- Target Companies
- My Campaign
- Overview
- Setting Up Campaign
- Public Campaign Page
- Promote Your Campaign
- Adding Jobs
- Job Tracker
- Job Tools
- Account
- FAQ
- Reference
- Shared Components
My Campaign is a shareable page you create to rally your network around your job search. Instead of asking each person individually for help, you build one powerful page that tells your story, shows what you're looking for, and gives visitors clear ways to help: introduce you to someone, share your profile on social media, or simply encourage your search.
Think of it as your job search headquarters. A single link you share that turns your network into an active part of your search.
My Campaign is organized around three actions, each designed to move your search forward:

Create your public campaign page. This is where you tell your story, showcase what you bring to the table, and give visitors specific ways to act. Every element is AI-generated from your resume and profile, and fully customizable.
Your page includes:
- A bold headline and banner setting the tone
- An AI-generated Cover Image visual
- Your campaign story (hook, target roles, why you, highlights)
- An introduction flow visitors use to connect you with people they know
- Social sharing and encouragement buttons
- Your resume, ready for download
Learn more about setting up your campaign page
Share your campaign with your inner circle. Generate a personalized message, then send it to friends, colleagues, and trusted contacts by email or LinkedIn message.
The AI writes a warm, natural message based on your background. You can edit it with the AI chat, adjust the tone, or rewrite it entirely. Then send it however you prefer: copy it, open a draft email, or paste it into LinkedIn.
Learn more about promoting to your supporters
Broadcast your job search on LinkedIn, X (Twitter), Instagram, Threads, or any other platform. The AI generates a polished post tailored to each platform's style and character limits, with your campaign link included.
Each platform gets its own version. LinkedIn posts are professional and detailed. X posts are tight and punchy. Instagram captions are warm and hashtag-rich. You control every word before posting.
Learn more about promoting on social media
When you're searching for a job, your network is your most powerful asset. But most people don't know how to help, even when they want to. My Campaign solves this by giving every visitor a clear, specific way to contribute:
- Introduce you to someone who could help. The page generates a ready-to-send introduction email
- Share your profile on LinkedIn, X, Instagram, or Threads, with an AI-generated post tailored to each platform
- Encourage you with a simple click that tells you people are rooting for you
You share one link. Your network does the rest.
Getting your campaign in front of the right people follows a natural progression:
Visit My Campaign from the left sidebar. Your page is created automatically with AI-generated content based on your resume. Customize the headline, story, and cover image until you're happy, then set the page to Online.
Use Promote to Your Supporters to generate a personal message you can send directly to friends, family, and close colleagues. These are the people most likely to take action: making introductions, sharing on social media, or simply visiting your page.
Use Promote on Social Media to create platform-specific posts that broadcast your campaign to your extended network. Every share multiplies your reach. Someone who sees your LinkedIn post might share it with their network, and one of those connections might know someone who's hiring.
Your campaign page is designed to multiply your reach:
- You share the link with 50 people
- 5 of them share it on LinkedIn (each reaching 500+ connections)
- Some of those connections visit your page and share again
- Each visitor who generates an introduction sends it to a specific person, potentially reaching someone who's hiring
This is why combining all three actions works so well. Start with your inner circle (direct messages), expand to your broader network (social posts), and let your campaign page do the rest.
Your campaign page includes real-time analytics so you always know what's happening:
| Metric | What It Tracks |
|---|---|
| Views | Total page visits |
| Visitors | Unique visitors |
| Intros | Introduction messages generated by visitors |
| Shoutouts | Social media posts generated by visitors |
| Encouragements | People who clicked the Encourage button |
| Clicks on your LinkedIn profile link | |
| PDF / DOCX | Resume downloads |
Click the analytics toolbar on your campaign editing page to open detailed trend charts for each metric.
Your AI-generated campaign is a strong starting point. Don't wait for perfection. Share early, refine as you go.
Spend 10-15 minutes on:
- The headline - Make it specific and attention-grabbing
- The hook - Your opening line should make people want to read more
- Target roles - Make sure they reflect your current priorities
- "Why Me?" - Add personal touches the AI might have missed
Your campaign page is for people who want to help you, not for recruiters. Write in a way that helps your friend or colleague understand what you're looking for, why you're great at it, and exactly how they can help.
- Refresh content when your priorities shift
- Update after major milestones
- Take the page offline if you've landed a role
- Re-activate if you're searching again
Q: Do I need to create my campaign from scratch?
A: No. When you first visit My Campaign, a complete campaign page is generated automatically using AI based on your resume and profile. Every card comes pre-filled. You can share immediately or customize first.
Q: Do visitors need a Callings.ai account?
A: No. Your campaign page is fully public (when online). Visitors don't need to log in to view your page, download your resume, generate introductions, or share on social media.
Q: Do I need a subscription?
A: You can create and preview your campaign page without a subscription. A subscription is required to make your page publicly accessible, edit cards, use AI features, and promote your campaign.
Q: Can I have multiple campaign pages?
A: Currently, each user has one campaign page. You can customize it anytime to target different audiences or goals.
- Setting Up Campaign - Create and customize your campaign page
- Public Campaign Page - How visitors experience and interact with your campaign
- Promote Your Campaign - Send invitations and create social media posts
- Personal Branding - Develop the brand elements that power your campaign
Your network wants to help. Most of the time, they just don't know how. My Campaign gives them a page, a message, and a post. Build it, share it, and let your network work for you.