Tonya S Rivers

Leadership coach · Saint Louis, MO · in person and virtual

Credentials they list: ICF PCC, CCE BCC

"Purposed2Lead partners with executive leaders to align leadership, people, data, strategy, and transformation so organizations can navigate AI-driven change with confidence." (in their words, on their website)

Services

ServiceWhat is includedPrice
Executive Coaching
top-level executives and leaders
personalized one-on-one and group sessions · guidance and strategies for professional growth · leadership effectiveness · organizational success on request
Business Coaching
organizations
collaborate to identify opportunities · develop strategies · implement solutions · drive growth · improve operations on request
Leadership Coaching
individuals and teams
skills and knowledge to excel in leadership roles · dynamic coaching programs and events · leadership development · teamwork · professional growth on request
Business Agility Coaching
organizations
strategic agile practices · lean budgeting · value stream management · organizational change management · culture of continuous improvement and innovation on request
Strategic Business Consulting listening to company history and goals · identifying capabilities, strengths, and weaknesses · creating a roadmap with risks and changes · supporting management in priorities and focus · program delivery optimization on request
Fractional Executive Consulting
mission-driven organizations
fractional leadership roles · strategic execution · digital transformation · data, strategy, change, and leadership expertise · tailored coaching, consulting, and training on request
Speaking Services - 10-Minute Briefing
individuals, teams, organizations
1 session · quick, impactful sessions to kickstart your day on request
Speaking Services - Lunch and Learn Sessions
individuals, teams, organizations
1 session · engage and educate your team during lunchtime on request
Speaking Services - Keynote Speeches
individuals, teams, organizations
1 session · inspirational talks for company-sponsored events on request
Speaking Services - Half-Day and Full-Day Workshops/Seminars
individuals, teams, organizations
1 session · in-depth training sessions for comprehensive learning on request

As published on their website, read Sep 30, 2026.

How they compare

Computed by Callings from the prices and experience coaches publish. Not a rating.

Where they fit

StudentsEarlyMidManagerDirectorVP / C-suite
Resume and LinkedInnononononono
Interviews and offersnononononono
Job search strategynonoyesyesyesyes
Career direction and changenononononono
Leadershipnonoyesyesyesyes
Personal brandnononononono

How they work

Process
Listen to company history and goals · Identify capabilities, strengths, and weaknesses · Create a roadmap with risks and changes · Support management in priorities and focus · Program delivery optimization
Before coaching
university professor and program lead, business analytics; information technology executive, data management and strategy (30 years)

Do it yourself, or hire a coach?

Doing it yourselfUsually enough whenA coach earns the fee when
Job searchA target list, a weekly plan and steady outreach. Callings builds the weekly plan and tracks every application, free.Interviews are coming in.Three months without traction, or a senior search that runs on your network.
LeadershipPeer groups, feedback from your manager, reading.You have a mentor who has done the job.A first management role or a bigger team, often paid for by the employer.

Times are our estimates. Try Callings.

Questions to ask before hiring

  1. What does it cost in total, and what is included? (no published price)
  2. What are your cancellation and refund terms? (no refund terms on their site)
  3. Which body issued your credential, and can I check it there? (credential listed)
  4. Who do you usually work with, and how long does a typical engagement last? (always worth asking)

What they publish

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