Tamara Edwards
Personal brand strategist · Chicago, IL · virtual
"Tamara empowers professionals and businesses to achieve expansive growth using strategic visibility initiatives." (in their words, on their website)
Services
| Service | What is included | Price |
|---|---|---|
| Planning your 2025 Communications Strate | 1 session · 1 hour 30 minutes session | $55 |
| Personal Brand in a Box Founders, Visionaries, & C-Level Leaders |
4 sessions · Clarify & communicate your point of view · Navigate how you want to show up · Stand out for the right reasons · Onboarding & Discovery 60 Minutes via Zoom · Creative Directed Editorial Photoshoot (20 images) | $3,750 |
| 15-Minute Meeting with Tamara | 1 session · 15 minute online meeting | on request |
| Strategic PR Corporate Communications Brand Story Executive Positioning | Strategic PR · Corporate Communications · Brand Story · Executive Positioning | on request |
| Corporate Communications Offsites Advisory Services Start-ups, SMBs & Corporations |
Media Training · Message Development · Implementation Strategy | on request |
| PR 101 Four-Part Session Series Founders, CEOs, and C-Level Leaders |
4 sessions · Message Development · Media Training · 12-month External PR & Communications Strategy, Tools, and Tactics · Clarity and Structure around raising profile · Position and equip to drive PR strategy | on request |
| Fractional Chief Communications Officer Individuals, startups, and mid-market corporations |
Fractional Communications and Advisory services · Development and execution of public relations and external communications strategies | on request |
| A C-Level Guide to Vision-Driven Growth 360 Assessment & Strategic Communications Roadmap | Detailed C-Level report with strategic insights and recommendations · 360-degree assessment of PR, brand story, executive presence, external communications · Customized step-by-step roadmap · Collaborative development with team · Guidance to enable team to move needle on vision | on request |
| Branding Yourself in the New Era of Business, Influence, and Leadership - Signature Keynote Executive leaders |
1 session · Keynote Speaker · Expert Panelist · Workshop Facilitator · Interactive session on building personal brand aligned with values | on request |
| TE&Co. Fellowship Program Soon-to-be and recent graduates |
16 weeks · 16-week part-time professional development training · Learn foundational skills for entry-level jobs in PR, communications · Work alongside CEO and TE&Co. Team · Training sessions on media list building, reporter relationships, pitch crafting, influencer marketing, public speaking · Build and develop media relationships | on request |
As published on their website, read Sep 30, 2026.
How they compare
- Their packages start at $3,750. Of the 24 personal brand strategists in our directory who publish a package price, 92% start at the same price or lower.
Computed by Callings from the prices and experience coaches publish. Not a rating.
Where they fit
| Students | Early | Mid | Manager | Director | VP / C-suite | |
|---|---|---|---|---|---|---|
| Resume and LinkedIn | no | no | no | no | no | no |
| Interviews and offers | no | no | no | no | no | no |
| Job search strategy | no | no | no | no | yes | yes |
| Career direction and change | no | no | no | no | yes | yes |
| Leadership | no | no | no | no | no | no |
| Personal brand | no | no | no | no | yes | yes |
How they work
- Process
- Onboarding & Discovery · Planning Brief · Creative Directed Editorial Photoshoot · Video Production · Social Media Design Templates · 1:1 Media Training, Message Development, Implementation Strategy
- Before coaching
- Communications and Strategic Advisor, U.S. Congress
Do it yourself, or hire a coach?
| Doing it yourself | Usually enough when | A coach earns the fee when | |
|---|---|---|---|
| Job search | A target list, a weekly plan and steady outreach. Callings builds the weekly plan and tracks every application, free. | Interviews are coming in. | Three months without traction, or a senior search that runs on your network. |
| Career direction | Weeks of reading and conversations about roles that fit. Callings can show your strengths and the pay for each role. | You already have two or three target roles. | You do not know what comes next, or you want structure and a formal assessment. |
| Personal brand | A consistent story across your resume, LinkedIn and a personal page. Callings builds the page, free. | The role you want does not depend on visibility. | Visibility or thought leadership is part of the role. |
Times are our estimates. Try Callings.
Questions to ask before hiring
- If I land a job partway through, what happens to the sessions I have not used? (multi-session package)
- What are your cancellation and refund terms? (no refund terms on their site)
- Who do you usually work with, and how long does a typical engagement last? (always worth asking)
What they publish
- Prices: yes
- What each service includes: yes
- A free consultation: yes
- Refund or cancellation terms: not found on their website
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