Sherri McArdle

Leadership coach · Rochester, NY · in person and virtual

Credentials they list: ICF MCC, DISC

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Services

ServiceWhat is includedPrice
Executive Coaching
senior executives, leaders, CEOs, divisional leadership, business owners, high-potential individuals		 52 weeks · thought partnership · expand perspective · explore decision making and unconscious bias · provide feedback and uncover blind spots · increase self-awareness and awareness of impact on others on request
Leadership & Team Development
organizations and their leadership		 increase collaboration and communication · create supportive environment · enable team performance on request
Strategy & Deployment
organizations and their leadership		 develop innovative and strategic framework · engage team in strategy deployment · transformational process for alignment on request
Customized Leadership Coaching
leaders increasing responsibility or moving to management roles		 personalized one-on-one coaching · virtual or in-person in Rochester · explore new ways of leading · move team forward on request
Sensitive Resolutions
organizations with critical issues in relationships		 help through resolution of critical issues · improve performance and culture on request
Lead for Good Program
leaders seeking lifelong learning and neuroscience-based leadership development		 neuroscience-based leadership development · increase leadership effectiveness and positive impact · cohort learning · leadership journey advancement on request

As published on their website, read Sep 30, 2026.

How they compare

Computed by Callings from the prices and experience coaches publish. Not a rating.

Where they fit

StudentsEarlyMidManagerDirectorVP / C-suite
Resume and LinkedInnononononono
Interviews and offersnononononono
Job search strategynonoyesyesyesyes
Career direction and changenononononono
Leadershipnonoyesyesyesyes
Personal brandnononononono

How they work

Process
Co-create agreement outlining initial goals · Meet every three or four weeks · Coaching engagement renewable annually
Assessments
360 assessments (customized and sensitively designed)
Before coaching
business leader/owner (25 years); teacher (husband), education

Do it yourself, or hire a coach?

Doing it yourselfUsually enough whenA coach earns the fee when
Job searchA target list, a weekly plan and steady outreach. Callings builds the weekly plan and tracks every application, free.Interviews are coming in.Three months without traction, or a senior search that runs on your network.
LeadershipPeer groups, feedback from your manager, reading.You have a mentor who has done the job.A first management role or a bigger team, often paid for by the employer.

Times are our estimates. Try Callings.

Questions to ask before hiring

  1. What does it cost in total, and what is included? (no published price)
  2. What are your cancellation and refund terms? (no refund terms on their site)
  3. Which body issued your credential, and can I check it there? (credential listed)
  4. Who do you usually work with, and how long does a typical engagement last? (always worth asking)

What they publish

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