Point Road Group
Personal brand strategist · New York, NY · in person and virtual
Services
| Service | What is included | Price |
|---|---|---|
| Personal Branding for Teams organizations that want leaders and client-facing teams to communicate with more clarity, credibility and consistency |
strategy · workshops · coaching · LinkedIn profile strengthening · communication skills improvement | on request |
| Executive Coaching executives who want to strengthen leadership presence, communication and impact |
leadership presence strengthening · communication improvement · impact enhancement | on request |
| Executive Branding C-suite and senior-level executives looking to increase visibility, navigate a job search and attract and land opportunities |
resume writing · LinkedIn profile optimization · coaching on search plan, personal introduction, networking, interviewing | on request |
| Board Director Branding senior executives and C-suite leaders pursuing their first board seat or experienced directors sharpening their positioning |
6 weeks · clarify board value · create board resume & bio · optimize LinkedIn profile · board-focused coaching · guidance on relationship building for board seats | on request |
| Speaking Programs for CEO Peer Groups CEO peer groups |
structured conversations · challenging thinking · relevant to real business situations · focus on leadership and communication impact | on request |
| Speaking Programs for Companies companies for leadership retreats, sales kickoffs, executive off-sites, company-wide meetings, leadership development programs |
customized sessions · audience and goal tailored | on request |
As published on their website, read Sep 30, 2026.
How they compare
- 10 years coaching; the median for personal brand strategists in our directory is 12.
Computed by Callings from the prices and experience coaches publish. Not a rating.
Where they fit
| Students | Early | Mid | Manager | Director | VP / C-suite | |
|---|---|---|---|---|---|---|
| Resume and LinkedIn | no | no | yes | no | yes | yes |
| Interviews and offers | no | no | no | no | no | no |
| Job search strategy | no | no | yes | no | yes | yes |
| Career direction and change | no | no | no | no | no | no |
| Leadership | no | no | yes | no | yes | yes |
| Personal brand | no | no | yes | no | yes | yes |
How they work
- Process
- Initial coaching to clarify goals, positioning and value · Writing and iterative feedback process for resumes, bios, LinkedIn profiles · Guidance on networking and relationship building · Ongoing coaching and support
- Before coaching
- marketing, branding and communications leader, biomedical research, technology and sports & entertainment; financial services business owner and entrepreneur, family office
Do it yourself, or hire a coach?
| Doing it yourself | Usually enough when | A coach earns the fee when | |
|---|---|---|---|
| Resume | 4 to 8 hours for a strong base, then about 30 minutes per posting. Callings can tailor it to each job. | You are staying in the same field and level and have recent results to cite. | You are changing field or level, coming back after a long break, or many applications brought no interviews. |
| Job search | A target list, a weekly plan and steady outreach. Callings builds the weekly plan and tracks every application, free. | Interviews are coming in. | Three months without traction, or a senior search that runs on your network. |
| Leadership | Peer groups, feedback from your manager, reading. | You have a mentor who has done the job. | A first management role or a bigger team, often paid for by the employer. |
Times are our estimates. Try Callings.
Questions to ask before hiring
- What does it cost in total, and what is included? (no published price)
- What are your cancellation and refund terms? (no refund terms on their site)
- Who do you usually work with, and how long does a typical engagement last? (always worth asking)
What they publish
- Prices: not found on their website
- What each service includes: yes
- A free consultation: yes
- Refund or cancellation terms: not found on their website
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