Ted Whetstone

Leadership coach · Santa Monica, CA · in person and virtual

Credentials they list: ICF ACC

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Services

ServiceWhat is includedPrice
Executive Coaching
CEOs, executives, and leadership teams		 confidential one-on-one conversations · develop mindset, capabilities, and influence · expand leadership capacity · navigate complexity · align people around common direction on request
Organizational Coherence Consulting
CEOs and leadership teams		 identify underlying conditions shaping enterprise performance · examine strategic priorities and competing objectives · leadership alignment and decision-making · organizational structures and accountability · information flow and communication on request
Rosetta Protocol address fragmentation in leadership teams · analyze multiple perspectives on organizational issues · integrate different organizational representations · resolve tensions between speed and control, local incentives and enterprise performance, consistency and adaptability on request
Leadership Keynote Speaking and Workshops
executive teams, leadership groups, large audiences		 keynotes on organizational coherence and transformational leadership · workshops on emotional intelligence and systems thinking · practical tools for leadership effectiveness · develop leadership capabilities for sustainable transformation on request

As published on their website, read Sep 30, 2026.

How they compare

Computed by Callings from the prices and experience coaches publish. Not a rating.

Where they fit

StudentsEarlyMidManagerDirectorVP / C-suite
Resume and LinkedInnononononono
Interviews and offersnononononono
Job search strategynonoyesyesyesyes
Career direction and changenononononono
Leadershipnonoyesyesyesyes
Personal brandnononononono

How they work

Process
Establish clear expectations, objectives, and stakeholder alignment · Engage in confidential one-on-one coaching conversations · Examine organizational dynamics and leadership challenges · Develop mindset, capabilities, and influence for transformational leadership · Align strategy, leadership, culture, and execution · Strengthen accountability and build high-performing teams
Assessments
EQ-i 2.0 / EQ360, Harrison Assessments

Do it yourself, or hire a coach?

Doing it yourselfUsually enough whenA coach earns the fee when
Job searchA target list, a weekly plan and steady outreach. Callings builds the weekly plan and tracks every application, free.Interviews are coming in.Three months without traction, or a senior search that runs on your network.
LeadershipPeer groups, feedback from your manager, reading.You have a mentor who has done the job.A first management role or a bigger team, often paid for by the employer.

Times are our estimates. Try Callings.

Questions to ask before hiring

  1. What does it cost in total, and what is included? (no published price)
  2. What are your cancellation and refund terms? (no refund terms on their site)
  3. Which body issued your credential, and can I check it there? (credential listed)
  4. Who do you usually work with, and how long does a typical engagement last? (always worth asking)

What they publish

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