Services
| Service | What is included | Price |
|---|---|---|
| CFTW Coaches Certification - Early Enrollment Discounted | Assess client core innovation skills and target needs · Help clients close their innovation skill gaps · Document the concrete impact of your coaching and training · Enhance and expand your coach offerings · Differentiate your coaching practice in the marketplace | $3,950 |
| Certified Innovation Coach Program Executive and Leadership coaches |
Master the ABEL (Arts-Based Experiential Learning) SYSTEM · Generate substantial revenue by leveraging “The Instrument” to assess core innovation skills and identify client needs · Learn how to facilitate arts-based experiential learning exercises, activities and workshops · Earn additional revenue using ABEL workshops to help clients close innovation and collaboration skill gaps · Receive significant preferential pricing on “The Instrument” usage | $5,200 |
| Voyage of Discovery 2026 Leaders |
3 sessions · Spend three days working with prominent artists in music, theatre and visual arts · Learn to see what others miss and connect in ways others don’t · Deeply engage your personal creativity · Heighten your observational powers · Unlock your full leadership potential | on request |
As published on their website, read Sep 30, 2026.
Where they fit
| Students | Early | Mid | Manager | Director | VP / C-suite | |
|---|---|---|---|---|---|---|
| Resume and LinkedIn | no | no | no | no | no | no |
| Interviews and offers | no | no | no | no | no | no |
| Job search strategy | no | no | yes | yes | yes | yes |
| Career direction and change | no | no | yes | yes | yes | yes |
| Leadership | no | no | yes | yes | yes | yes |
| Personal brand | no | no | no | no | no | no |
How they work
- Process
- Master the ABEL SYSTEM · Generate revenue by leveraging The Instrument · Learn to facilitate arts-based experiential learning · Earn revenue using ABEL workshops · Receive preferential pricing on The Instrument · Receive ongoing support
- Assessments
- The Instrument
- Before coaching
- Senior Executive and Business Model Innovator; Classically trained musician and arts organization leader, Music and Arts; Leadership development professional and executive coach (20 years)
Do it yourself, or hire a coach?
| Doing it yourself | Usually enough when | A coach earns the fee when | |
|---|---|---|---|
| Job search | A target list, a weekly plan and steady outreach. Callings builds the weekly plan and tracks every application, free. | Interviews are coming in. | Three months without traction, or a senior search that runs on your network. |
| Career direction | Weeks of reading and conversations about roles that fit. Callings can show your strengths and the pay for each role. | You already have two or three target roles. | You do not know what comes next, or you want structure and a formal assessment. |
| Leadership | Peer groups, feedback from your manager, reading. | You have a mentor who has done the job. | A first management role or a bigger team, often paid for by the employer. |
Times are our estimates. Try Callings.
Questions to ask before hiring
- If I land a job partway through, what happens to the sessions I have not used? (multi-session package)
- What are your cancellation and refund terms? (no refund terms on their site)
- Who do you usually work with, and how long does a typical engagement last? (always worth asking)
What they publish
- Prices: yes
- What each service includes: yes
- A free consultation: not found on their website
- Refund or cancellation terms: not found on their website
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