Michael Rock
Career coach · Sacramento, CA · in person and virtual
"Rock Solid Coaching provides one-on-one coaching with real insight and lessons learned as a city manager for over fifteen years." (in their words, on their website)
Services
| Service | What is included | Price |
|---|---|---|
| 1-Hour Coaching Session | 1 session · supportive environment · explore potential · overcome obstacles | $125 |
| 90-Minute Coaching Session | 1 session · supportive environment · explore potential · overcome obstacles | $185 |
| 2-Hour Deep Dive Session | 1 session · supportive environment · explore potential · overcome obstacles | $250 |
| The Discovery Session first-time clients |
1 session · clarify strengths · address gaps · deliver actionable strategies · advance career with confidence | $200 |
| The Strategy Session business owners, CEOs, senior executives |
1 session · identify habits and patterns · uncover true desires · develop strategies to reach goals | $125 |
| The Inner Shift Session | 1 session · break limits · face fears, guilt, shame, blame · move forward with clarity and purpose · embrace law of attraction · self-discovery and change | $125 |
| 5 Sessions Package for Public Sector Managers public sector managers |
5 sessions · coaching sessions | $600 |
| 8 Sessions Package for Public Sector Managers public sector managers |
8 sessions · coaching sessions | $900 |
| 10 Sessions Package for Public Sector Managers public sector managers |
10 sessions · coaching sessions | $1,000 |
As published on their website, read Sep 30, 2026.
How they compare
- Their packages start at $600. Of the 905 career coaches in our directory who publish a package price, 63% start at the same price or lower.
- $125 a session. Of the 683 career coaches who publish a session price, 41% charge the same or less.
- 25 years coaching; the median for career coaches in our directory is 14.
Computed by Callings from the prices and experience coaches publish. Not a rating.
Where they fit
| Students | Early | Mid | Manager | Director | VP / C-suite | |
|---|---|---|---|---|---|---|
| Resume and LinkedIn | no | no | no | no | no | no |
| Interviews and offers | no | no | no | no | no | no |
| Job search strategy | no | no | yes | yes | yes | yes |
| Career direction and change | no | no | yes | yes | yes | yes |
| Leadership | no | no | yes | yes | yes | yes |
| Personal brand | no | no | no | no | no | no |
How they work
- Process
- Initial free 20-minute consultation · Choose session type and length · Coaching session(s) conducted via Zoom or in-person locally · Ongoing coaching and support
- Before coaching
- City Manager, Public Sector (15 years)
Do it yourself, or hire a coach?
| Doing it yourself | Usually enough when | A coach earns the fee when | |
|---|---|---|---|
| Job search | A target list, a weekly plan and steady outreach. Callings builds the weekly plan and tracks every application, free. | Interviews are coming in. | Three months without traction, or a senior search that runs on your network. |
| Career direction | Weeks of reading and conversations about roles that fit. Callings can show your strengths and the pay for each role. | You already have two or three target roles. | You do not know what comes next, or you want structure and a formal assessment. |
| Leadership | Peer groups, feedback from your manager, reading. | You have a mentor who has done the job. | A first management role or a bigger team, often paid for by the employer. |
Times are our estimates. Try Callings.
Questions to ask before hiring
- If I land a job partway through, what happens to the sessions I have not used? (multi-session package)
- What are your cancellation and refund terms? (no refund terms on their site)
- Who do you usually work with, and how long does a typical engagement last? (always worth asking)
What they publish
- Prices: yes
- What each service includes: yes
- A free consultation: yes
- Refund or cancellation terms: not found on their website
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