Phyllis Rende
Personal brand strategist · Richmond Region · virtual
"I help extraordinary women build Successful Personal Brands so they can do what they love with more freedom, money, and impact than they've dreamed possible." (in their words, on their website)
Services
| Service | What is included | Price |
|---|---|---|
| Build Your In-Demand Brand Executives and Entrepreneurs who want to create a dynamic personal brand |
build confidence · unleash inner leader · set up for ultimate success | on request |
| LinkedIn Like a Pro Anyone looking for a new job or building their personal brand |
optimize LinkedIn profile · build network · create content to be recognized for expertise | on request |
| 1-to-1 Private Coaching Program - 3 months Extraordinary women ready to create a career strategy and personal brand |
12 weeks · 90-minute clarity session · 4 coaching calls per month (60 minutes each) · complete access via text or email · unlimited online access to courses | on request |
| 1-to-1 Private Coaching Program - 6 months Extraordinary women ready to create a career strategy and personal brand |
24 weeks · 90-minute clarity session · 4 coaching calls per month (60 minutes each) · complete access via text or email · unlimited online access to courses | on request |
| VIP Coaching Day Extraordinary women wanting fast-track success on one topic |
1 session · full day coaching session (8 hours) online or in person · 30-day follow up support with 3 meetings (60 minutes each) · access via text or email for 30 days · online course access when available | on request |
| Personal Branding Done With You Coaches, Consultants, and Service Providers launching a business |
align brand with authentic self, values, and goals · refine brand messaging, imagery, and content · shine by promoting brand and showcasing expertise | on request |
| Speaking & Workshops Organizations and teams |
Personal Branding in the Workplace · How to Build Your Personal Brand on LinkedIn · Working in Your Zone of Genius · Teamwork and Your Personal Brand · Align Your Purpose, Passion, and Strengths | on request |
As published on their website, read Sep 30, 2026.
How they compare
- 7 years coaching; the median for personal brand strategists in our directory is 12.
Computed by Callings from the prices and experience coaches publish. Not a rating.
Where they fit
| Students | Early | Mid | Manager | Director | VP / C-suite | |
|---|---|---|---|---|---|---|
| Resume and LinkedIn | no | no | no | no | no | no |
| Interviews and offers | no | no | no | no | no | no |
| Job search strategy | no | no | no | no | no | no |
| Career direction and change | no | no | yes | yes | yes | yes |
| Leadership | no | no | no | no | no | no |
| Personal brand | no | no | yes | yes | yes | yes |
How they work
- Process
- Discovery call to determine strategy and goals · Weekly coaching calls to implement strategies and meet goals · Tasks assigned for implementation between sessions · Unlimited access via text or email during business hours · Access to online courses and training materials
- Before coaching
- Therapist, Mental Health; Advertising and Marketing professional, Advertising and Marketing
Do it yourself, or hire a coach?
| Doing it yourself | Usually enough when | A coach earns the fee when | |
|---|---|---|---|
| Career direction | Weeks of reading and conversations about roles that fit. Callings can show your strengths and the pay for each role. | You already have two or three target roles. | You do not know what comes next, or you want structure and a formal assessment. |
| Personal brand | A consistent story across your resume, LinkedIn and a personal page. Callings builds the page, free. | The role you want does not depend on visibility. | Visibility or thought leadership is part of the role. |
Times are our estimates. Try Callings.
Questions to ask before hiring
- What does it cost in total, and what is included? (no published price)
- If I land a job partway through, what happens to the sessions I have not used? (multi-session package)
- What are your cancellation and refund terms? (no refund terms on their site)
- Which body issued your credential, and can I check it there? (credential listed)
- Who do you usually work with, and how long does a typical engagement last? (always worth asking)
What they publish
- Prices: not found on their website
- What each service includes: yes
- A free consultation: yes
- Refund or cancellation terms: not found on their website
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