Alba Contreras Rodriguez

Leadership coach · Detroit, MI · virtual

Credentials they list: ICF PCC, Hogan

"Coaching Executive Leaders to Navigate Transitions and Transformations “As a former corporate executive, I know and understand how it feels to be in your shoes.”" (in their words, on their website)

Services

ServiceWhat is includedPrice
Executive Coaching
leaders dealing with change in role and organization
Initial 2-hour session · Facilitated meetings with sponsor and coachee · Data collection and analysis: Hogan Assessment and stakeholder 360 Interviews · Identify goals and success metrics to co-create the coaching plan · Recurring 1-hour sessions via video calls and after-session summaries and next steps on request
Group Coaching
small groups within companies interested in The Cost of Overusing Your Strengths
12 sessions · 12 weeks · Twelve-week program · Ten group coaching sessions and two individual sessions · Assessments · Full Access to Focus on Solution x Groups© Coaching Program Membership Platform on request
Team Coaching
leadership teams wanting to improve collective performance and add value to stakeholders
Scoping: Initial dialogue to understand the situation · Inquiry: Discovery discussions and data gathering with team and stakeholders · Development: Working with whole team to develop coaching objectives · Coaching: Partnering with the team to achieve objectives · Review: Completion and review of the work against the initial objectives on request

As published on their website, read Sep 30, 2026.

Where they fit

StudentsEarlyMidManagerDirectorVP / C-suite
Resume and LinkedInnononononono
Interviews and offersnononononono
Job search strategynonoyesyesyesyes
Career direction and changenonoyesyesyesyes
Leadershipnonoyesyesyesyes
Personal brandnononononono

How they work

Process
Partner and build trust · Gather data · Create plan with goals, success metrics, and actions · Conduct experiments, read, write, reflect, learn and practice · Keep accountability and hold mirror to behaviors and emotions · Take client out of comfort zone for growth
Assessments
Hogan Assessment, stakeholder 360 Interviews
Before coaching
corporate executive leader, automotive, consulting, manufacturing, service organizations (40 years)

Do it yourself, or hire a coach?

Doing it yourselfUsually enough whenA coach earns the fee when
Job searchA target list, a weekly plan and steady outreach. Callings builds the weekly plan and tracks every application, free.Interviews are coming in.Three months without traction, or a senior search that runs on your network.
Career directionWeeks of reading and conversations about roles that fit. Callings can show your strengths and the pay for each role.You already have two or three target roles.You do not know what comes next, or you want structure and a formal assessment.
LeadershipPeer groups, feedback from your manager, reading.You have a mentor who has done the job.A first management role or a bigger team, often paid for by the employer.

Times are our estimates. Try Callings.

Questions to ask before hiring

  1. What does it cost in total, and what is included? (no published price)
  2. If I land a job partway through, what happens to the sessions I have not used? (multi-session package)
  3. What are your cancellation and refund terms? (no refund terms on their site)
  4. Which body issued your credential, and can I check it there? (credential listed)
  5. Who do you usually work with, and how long does a typical engagement last? (always worth asking)

What they publish

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