Senior Product Manager, Advertising – Exchange Optimization

About this role

Senior Product Manager, Advertising – Exchange Optimization

Roku

Published 30 Oct 2026

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San Jose, California

167K - 308K USD Annual

Full Time

Role Highlights

Languages used

Key skills

Data Engineer

Data Science

Product Management

UX

Statistical Analysis

Strategic Thinking

Stream

Streaming

Optimization

AI

Automation

Economics

Routing

Packaging

Statistics

Quantitative

Tools, Libraries and Frameworks

IOS

AD

Description

The role involves leading exchange optimization initiatives within an advertising platform to drive programmatic innovation. The individual will own the strategy and execution for delivering optimal outcomes for advertisers while maximizing revenue and operational efficiency. Responsibilities include defining product requirements, designing experimentation frameworks, and translating marketplace signals into algorithmic improvements. The position requires balancing yield, latency, and user experience within a real-time bidding environment. Additionally, the role involves collaborating with cross-functional teams to productionize optimization models and engaging with industry groups to stay current on ecosystem shifts.

Required Qualifications and Skills

Candidates must possess at least six years of product management experience, including a minimum of three years at an RTB-enabled ad tech company. A deep understanding of real-time bidding, auction dynamics, and supply path optimization is required. Proficiency in deploying machine learning-driven optimization models at scale and strong statistical analysis skills are necessary. A bachelor's degree or equivalent experience in a quantitative or technical field is required.

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