Ray Pennotti
Leadership coach · New York, NY · in person and virtual
Credentials they list: ICF PCC
Services
| Service | What is included | Price |
|---|---|---|
| Values-based Leadership corporate leadership teams |
36 weeks · regular leadership team meetings to develop and articulate shared values · tiered roll-out to entire organization · capture and documentation of corporate stories illustrating values in action · annual team reviews recommended | on request |
| Leadership in System Development Organizations leaders of complex system development projects |
12 weeks · assess and manage cultural differences · establish common language and goals · build unified high-performing team · diagnose and overcome organizational friction | on request |
| Project Team Leadership project leaders of large-scale projects |
12 weeks · assess strengths of individual team members · build cohesive team aligned around common objectives · periodic reviews every 2-3 months for duration of project | on request |
| Leadership in Transition and General Leadership Development leaders facing transitions or leadership challenges |
general leadership development · address transitions in level · increased responsibility · navigation through mergers and acquisitions · tension with bosses, peers or clients | on request |
As published on their website, read Sep 30, 2026.
How they compare
- 7 years coaching; the median for leadership coaches in our directory is 15.
Computed by Callings from the prices and experience coaches publish. Not a rating.
Where they fit
| Students | Early | Mid | Manager | Director | VP / C-suite | |
|---|---|---|---|---|---|---|
| Resume and LinkedIn | no | no | no | no | no | no |
| Interviews and offers | no | no | no | no | no | no |
| Job search strategy | no | no | yes | yes | yes | yes |
| Career direction and change | no | no | yes | yes | yes | yes |
| Leadership | no | no | yes | yes | yes | yes |
| Personal brand | no | no | no | no | no | no |
How they work
- Process
- inquiry and dialogue · examine and develop decision-making · experiment with new ways of thinking and being · commit to action steps to achieve goals
- Before coaching
- functional executive and business leader, global corporations
Do it yourself, or hire a coach?
| Doing it yourself | Usually enough when | A coach earns the fee when | |
|---|---|---|---|
| Job search | A target list, a weekly plan and steady outreach. Callings builds the weekly plan and tracks every application, free. | Interviews are coming in. | Three months without traction, or a senior search that runs on your network. |
| Career direction | Weeks of reading and conversations about roles that fit. Callings can show your strengths and the pay for each role. | You already have two or three target roles. | You do not know what comes next, or you want structure and a formal assessment. |
| Leadership | Peer groups, feedback from your manager, reading. | You have a mentor who has done the job. | A first management role or a bigger team, often paid for by the employer. |
Times are our estimates. Try Callings.
Questions to ask before hiring
- What does it cost in total, and what is included? (no published price)
- What are your cancellation and refund terms? (no refund terms on their site)
- Which body issued your credential, and can I check it there? (credential listed)
- Who do you usually work with, and how long does a typical engagement last? (always worth asking)
What they publish
- Prices: not found on their website
- What each service includes: yes
- A free consultation: yes
- Refund or cancellation terms: not found on their website
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