Melinda Hinson
Personal brand strategist · Nashville, TN · virtual
"I help women write the book they've been carrying, one-on-one or in a community." (in their words, on their website)
Services
| Service | What is included | Price |
|---|---|---|
| The Book Coach women writing a book |
12 sessions · 52 weeks · 12 private meetings, one a month · Developmental feedback on draft · Guidance on publication path · Brand & platform strategy · Sales & marketing plan before launch | $15,000 |
| The Book Community women writing a book |
24 sessions · 52 weeks · 24 live group sessions, twice a month · Cohort of five women · Feedback on brand, message, and pages · First readers and launch team · Rolling start dates | $10,000 |
| Author Intensive Workshop | 1 session · One day or two days · Finding your voice · Personal branding · Book structure · Outline creation | on request |
As published on their website, read Sep 30, 2026.
How they compare
- Their packages start at $10,000. Of the 24 personal brand strategists in our directory who publish a package price, 100% start at the same price or lower.
Computed by Callings from the prices and experience coaches publish. Not a rating.
Where they fit
| Students | Early | Mid | Manager | Director | VP / C-suite | |
|---|---|---|---|---|---|---|
| Resume and LinkedIn | no | no | no | no | no | no |
| Interviews and offers | no | no | no | no | no | no |
| Job search strategy | no | no | no | no | yes | yes |
| Career direction and change | no | no | no | no | yes | yes |
| Leadership | no | no | no | no | no | no |
| Personal brand | no | no | no | no | yes | yes |
How they work
- Process
- Write monthly one-on-one meetings to keep momentum · Treat book as brand strategy · Map out promotion plan while writing · Launch with sales and marketing plan · Write live group sessions twice a month with pages due · Receive real feedback on brand, message, and pages
- Before coaching
- brand marketer, corporate brand marketing; executive at Forbes Books, publishing
Do it yourself, or hire a coach?
| Doing it yourself | Usually enough when | A coach earns the fee when | |
|---|---|---|---|
| Job search | A target list, a weekly plan and steady outreach. Callings builds the weekly plan and tracks every application, free. | Interviews are coming in. | Three months without traction, or a senior search that runs on your network. |
| Career direction | Weeks of reading and conversations about roles that fit. Callings can show your strengths and the pay for each role. | You already have two or three target roles. | You do not know what comes next, or you want structure and a formal assessment. |
| Personal brand | A consistent story across your resume, LinkedIn and a personal page. Callings builds the page, free. | The role you want does not depend on visibility. | Visibility or thought leadership is part of the role. |
Times are our estimates. Try Callings.
Questions to ask before hiring
- If I land a job partway through, what happens to the sessions I have not used? (multi-session package)
- What are your cancellation and refund terms? (no refund terms on their site)
- Who do you usually work with, and how long does a typical engagement last? (always worth asking)
What they publish
- Prices: yes
- What each service includes: yes
- A free consultation: yes
- Refund or cancellation terms: not found on their website
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