Shannon Norman

Leadership coach · St. Louis, MO · virtual

Credentials they list: ICF PCC

"Helping you embrace your best self as a leader and beyond." (in their words, on their website)

Services

ServiceWhat is includedPrice
1:1 Coaching 12 sessions · 24 weeks · Six months, 50 minute session every other week $3,000
1:1 VIP day 3 sessions · Lavish welcome gift · initial 30 minute phone session · follow up 30 minute session $4,000
Build Confidence Rapidly
people seeking to increase confidence and personal growth
7 sessions · 6 weeks · 6-week virtual group class · 2-hour kick off meeting · 1-hour group meeting every week · Q&A included each session · Network with other women with similar goals on request
Boost Your Teams Engagement with $0
leaders seeking to increase team engagement and retention
7 sessions · 6 weeks · 6-week virtual group class · 2-hour kick off meeting · 1-hour group meeting every week · Q&A included each session · Includes up to 2 one-on-one sessions with each organization on request
Mastermind
women seeking virtual group support
1 hour a month · virtual group meeting · support from other women $500
The Transformative Power of Accepting Compliments Learning how to effectively accept compliments · Recognize own value, confidence, self-esteem and worth · Become more aware of positive aspects of self and actions · Strengthen relationships · Provide validation and emotional resilience $500

As published on their website, read Sep 30, 2026.

How they compare

Computed by Callings from the prices and experience coaches publish. Not a rating.

Where they fit

StudentsEarlyMidManagerDirectorVP / C-suite
Resume and LinkedInnononononono
Interviews and offersnononononono
Job search strategynononononono
Career direction and changeyesyesyesyesyesyes
Leadershipyesyesyesyesyesyes
Personal brandyesyesyesyesyesyes

How they work

Process
Discovery session (30 minutes) to get to know each other and answer questions · First session (typically 60 minutes) to review welcome packet, agreement, and clarify goals · Ongoing coaching sessions as agreed
Before coaching
leader in male-dominated industry

Do it yourself, or hire a coach?

Doing it yourselfUsually enough whenA coach earns the fee when
Career directionWeeks of reading and conversations about roles that fit. Callings can show your strengths and the pay for each role.You already have two or three target roles.You do not know what comes next, or you want structure and a formal assessment.
LeadershipPeer groups, feedback from your manager, reading.You have a mentor who has done the job.A first management role or a bigger team, often paid for by the employer.
Personal brandA consistent story across your resume, LinkedIn and a personal page. Callings builds the page, free.The role you want does not depend on visibility.Visibility or thought leadership is part of the role.

Times are our estimates. Try Callings.

Questions to ask before hiring

  1. If I land a job partway through, what happens to the sessions I have not used? (multi-session package)
  2. What are your cancellation and refund terms? (no refund terms on their site)
  3. Which body issued your credential, and can I check it there? (credential listed)
  4. Who do you usually work with, and how long does a typical engagement last? (always worth asking)

What they publish

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