Betty N. McLoyd

Career coach · Evanston, IL · virtual

Credentials they list: PARWCC CPCC

"Being the first generation in America comes with its privileges and responsibilities, especially as it relates to your education and career." (in their words, on their website)

Services

ServiceWhat is includedPrice
Career Masterclass
First Generation Professionals and anyone ready to commit to career change
Mindset work · Curriculum Led Group Topic · Weekly Live Virtual Meetings · Networking Opportunities · Leadership Development on request
1:1 Career Development
Professionals confident in ability but with communication barriers
Coaching · Resume update · Career search · Career development · Help negotiating on request
1st GenCommunity Access
Anyone seeking a judgement-free zone community for career discussions
Prescheduled live monthly workshops · Career discussions live · Option to watch replay · Community interaction on request
First Gen Forward
First-generation professionals in leadership roles ready to invest in themselves
1 session · Personalized action plan · Identify strengths and challenges · Navigate unwritten rules · Build network · Strategies for overcoming imposter syndrome on request
1st Gen Success Accelerator
First-generation professionals seeking career growth, personal transformation, promotion or better pay
24 weeks · 6 months coaching program · Unlock potential · Increase confidence · Find clear career path · Coaching for significant changes on request

As published on their website, read Sep 30, 2026.

How they compare

Computed by Callings from the prices and experience coaches publish. Not a rating.

Where they fit

StudentsEarlyMidManagerDirectorVP / C-suite
Resume and LinkedInnononononono
Interviews and offersnonoyesyesyesyes
Job search strategynonoyesyesyesyes
Career direction and changenonoyesyesyesyes
Leadershipnononononono
Personal brandnonoyesyesyesyes

How they work

Process
Shape Your Mindset and Build Your Personal Brand · Plan Your Career and Finances with Confidence · Navigate the Job Market Like a Pro: Apply, Interview, Network, and Get Promoted · Ongoing Leadership Development and Personal Growth
Before coaching
Resume Writer

Do it yourself, or hire a coach?

Doing it yourselfUsually enough whenA coach earns the fee when
Interviews3 to 6 hours of practice out loud per interview process. Callings can prepare you for each job you track.Early rounds in a format you know.Final rounds, panels, a new kind of role, or you tend to freeze.
Job searchA target list, a weekly plan and steady outreach. Callings builds the weekly plan and tracks every application, free.Interviews are coming in.Three months without traction, or a senior search that runs on your network.
Career directionWeeks of reading and conversations about roles that fit. Callings can show your strengths and the pay for each role.You already have two or three target roles.You do not know what comes next, or you want structure and a formal assessment.

Times are our estimates. Try Callings.

Questions to ask before hiring

  1. What does it cost in total, and what is included? (no published price)
  2. If I land a job partway through, what happens to the sessions I have not used? (multi-session package)
  3. What are your cancellation and refund terms? (no refund terms on their site)
  4. Which body issued your credential, and can I check it there? (credential listed)
  5. Who do you usually work with, and how long does a typical engagement last? (always worth asking)

What they publish

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